Universidad Nacional Micaela Bastidas, Licenciada por SUNEDU, por Calidad Educativa y Excelencia Académica

Comportamiento del Consumidor / (Registro nro. 25216)

Detalles MARC
000 -LEADER
fixed length control field 01469nam a22003617a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250213091557.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 180823b mx a||||r|||| 00| 0 spa d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9702605962
040 ## - CATALOGING SOURCE
Original cataloging agency UNAMBA
Language of cataloging spa
Transcribing agency Biblioteca Central
Description conventions rda
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title spa
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8342
Item number S29
-- 01
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Schiffman, Leon G.
Relator term Autor
245 ## - TITLE STATEMENT
Title Comportamiento del Consumidor /
Statement of responsibility, etc. Leon G. Schiffman, Leslie Lazar Kanuk
Medium [Impreso]
250 ## - EDITION STATEMENT
Edition statement Octava edición
264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture México:
Name of producer, publisher, distributor, manufacturer Pearson,
Date of production, publication, distribution, manufacture, or copyright notice 2005
300 ## - PHYSICAL DESCRIPTION
Extent xxiv, 587 páginas, 67 hojas sin compaginar
Other physical details : Ilustraciones blanco y negro, fotografías, tablas y figuras
Dimensions ; 20 x 25.5 centímetros.
506 ## - RESTRICTIONS ON ACCESS NOTE
Terms governing access Sala general / a domicilio
520 ## - SUMMARY, ETC.
Summary, etc. Analizan las características del comportamiento del consumidor en su contexto actual, donde es amplia la influencia que ejerce el ambiente global en que se desarrolla.<br/>
526 ## - STUDY PROGRAM INFORMATION NOTE
Program name E.A.P. de Administración
546 ## - LANGUAGE NOTE
Language note Texto en español
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
9 (RLIN) 2347
Topical term or geographic name entry element COMPORTAMIENTO - CONSUMIDOR
651 ## - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME
Geographic name México
700 ## - ADDED ENTRY--PERSONAL NAME
9 (RLIN) 2379
Personal name Lazar Kanuk, Leslie
Relator term Autor
700 ## - ADDED ENTRY--PERSONAL NAME
9 (RLIN) 2380
Personal name Flores Flores, Victoria
Relator term Traductora
700 ## - ADDED ENTRY--PERSONAL NAME
9 (RLIN) 2361
Personal name Mercado González, Julieta
Relator term Revisor técnico
900 ## - EQUIVALENCE OR CROSS-REFERENCE-PERSONAL NAME [LOCAL, CANADA]
Numeration Libros
Titles and other words associated with a name LIB
910 ## - USER-OPTION DATA (OCLC)
User-option data Celinda Molina Chirinos
-- 08/23/2018
911 ## - EQUIVALENCE OR CROSS-REFERENCE-CONFERENCE OR MEETING NAME [LOCAL, CANADA]
Meeting name or jurisdiction name as entry element Mariela B.A.
Number [OBSOLETE] 14/02/2023
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Institution code [OBSOLETE] 109201BCSGSC
Koha item type
Existencias
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Dewey Decimal Classification     Biblioteca Central - Sala General Biblioteca Central - Sala General 02/13/2025   658.8342 / S29 SK01SGL00823 08/23/2018 1 08/23/2018 Libros

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