Universidad Nacional Micaela Bastidas, Licenciada por SUNEDU, por Calidad Educativa y Excelencia Académica

Estudio sobre las Dimensiones de la Personalidad de la Marca en Perú / (Registro nro. 32689)

Detalles MARC
000 -LEADER
fixed length control field 01600nam a22003497a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250213092930.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 180730b pe ||||| |||| 00| 0 spa d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9786074425222
040 ## - CATALOGING SOURCE
Original cataloging agency UNAMBA
Language of cataloging ES
Transcribing agency BIBLIOTECA ESPECIALIZADA DE EAP. DE ADMINISTRACIÓN
Description conventions RDA
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title ES
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.85 /
Item number D54
-- 01 ejemplar
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Delgado Veliz Juan
Relator term Autor
245 ## - TITLE STATEMENT
Title Estudio sobre las Dimensiones de la Personalidad de la Marca en Perú /
Statement of responsibility, etc. Juan Delgado Veliz, Niria Goñi Aliva , Gina Podesta Reinoso ,Elvis Ramirez Moreno.
Medium [ Impreso ]
250 ## - EDITION STATEMENT
Edition statement Primera Edición
264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Perú
Name of producer, publisher, distributor, manufacturer PEARSON
Date of production, publication, distribution, manufacture, or copyright notice 2010
300 ## - PHYSICAL DESCRIPTION
Extent 84, páginas.
Other physical details :Ilustraciones ; cuadros, figuras, gráficos en blanco y negro.
Dimensions ; 18.5 x 23.5 centímetros.
506 ## - RESTRICTIONS ON ACCESS NOTE
Terms governing access Sala especializada / a domicilio
520 ## - SUMMARY, ETC.
Summary, etc. En consecuencia,los resultados obtenidos son para medir la personalidad de la marca en el mercado peruano, resultados que a su vez condicionaran a nuevas investigaciones confirmatorias sobre este campo de estudio.<br/><br/>
526 ## - STUDY PROGRAM INFORMATION NOTE
Program name EAP. de Administración
546 ## - LANGUAGE NOTE
Language note Texto en español
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
9 (RLIN) 24729
Topical term or geographic name entry element MARCAS FABRICA -PERU
651 ## - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME
Geographic name PERU
700 ## - ADDED ENTRY--PERSONAL NAME
9 (RLIN) 24730
Personal name Goñi Avila Niria
Relator term Autor
700 ## - ADDED ENTRY--PERSONAL NAME
9 (RLIN) 24731
Personal name Podesta Reynoso Gina
Relator term Autor
700 ## - ADDED ENTRY--PERSONAL NAME
9 (RLIN) 24732
Personal name Ramirez Moreno Elvis
Relator term Autor
900 ## - EQUIVALENCE OR CROSS-REFERENCE-PERSONAL NAME [LOCAL, CANADA]
Numeration LIB
910 ## - USER-OPTION DATA (OCLC)
User-option data Jesus Ortiz Serrano
-- 31/01/2019
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type
Institution code [OBSOLETE] 109202BEADSC
Existencias
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     BIB Especializada de EAP de Administración BIB Especializada de EAP de Administración 12/30/2013   658.85 / D54 SK02SEL00358 01/31/2019 01/31/2019 Libros

Contacto

  • facebook-placeholder-for-locate-places-on-maps-2 Av. Garcilazo S/N. Tamburco-Abancay-Apurímac-Perú
  • phone-receiver (51) 083-321945
  • close-envelope bibliotecacentral@unamba.edu.pe